At Pixster Studio, we’re striving to build one of the all-time great companies—a company that serves a vast number of customers, fosters team members' growth to their full potential, operates with unparalleled effectiveness and efficiency, creates extraordinary value for shareholders, and adheres to high ethical standards.
At Pixster Studio, we’re striving to build one of the all-time great companies—a company that serves a vast number of customers, fosters team members' growth to their full potential, operates with unparalleled effectiveness and efficiency, creates extraordinary value for shareholders, and adheres to high ethical standards.
At Pixster Studio, we’re striving to build one of the all-time great companies—a company that serves a vast number of customers, fosters team members' growth to their full potential, operates with unparalleled effectiveness and efficiency, creates extraordinary value for shareholders, and adheres to high ethical standards.
About Pixster Studio:
About Pixster Studio:
To achieve our mission, we acquire digital businesses with untapped potential and transform them into success stories using our platform—comprising expertise, technologies, data, brand, talent, and company culture. We reinvest our successes to strengthen our platform and acquire new opportunities, combining the precision of an investor with the hands-on approach of an operator.
To achieve our mission, we acquire digital businesses with untapped potential and transform them into success stories using our platform—comprising expertise, technologies, data, brand, talent, and company culture. We reinvest our successes to strengthen our platform and acquire new opportunities, combining the precision of an investor with the hands-on approach of an operator.
To achieve our mission, we acquire digital businesses with untapped potential and transform them into success stories using our platform—comprising expertise, technologies, data, brand, talent, and company culture. We reinvest our successes to strengthen our platform and acquire new opportunities, combining the precision of an investor with the hands-on approach of an operator.
Role Overview:
Role Overview:
As the Marketing Manager, you’ll be at the forefront of Pixster Studio’s app marketing efforts, spearheading strategies to enhance visibility, engagement, and downloads across platforms. This role requires a deep understanding of app ecosystem dynamics—across Android, iOS, macOS, and various digital and social media platforms—to optimize campaigns and maximize reach.
As the Marketing Manager, you’ll be at the forefront of Pixster Studio’s app marketing efforts, spearheading strategies to enhance visibility, engagement, and downloads across platforms. This role requires a deep understanding of app ecosystem dynamics—across Android, iOS, macOS, and various digital and social media platforms—to optimize campaigns and maximize reach.
As the Marketing Manager, you’ll be at the forefront of Pixster Studio’s app marketing efforts, spearheading strategies to enhance visibility, engagement, and downloads across platforms. This role requires a deep understanding of app ecosystem dynamics—across Android, iOS, macOS, and various digital and social media platforms—to optimize campaigns and maximize reach.
Responsibilities:
Responsibilities:
App Marketing Strategies:
Develop and execute comprehensive app marketing strategies tailored for Google Play Store, Apple App Store, and macOS Store.
Optimize app store presence through App Store Optimization (ASO)—leveraging keyword research, creative assets (icon, screenshots, videos), and metadata optimization.
Manage product launches across app platforms, ensuring alignment with broader marketing campaigns.
Monitor algorithm changes on app stores and adapt strategies for maintaining high visibility and download performance.
Social Media and Digital Marketing:
Plan and execute high-impact campaigns across Google Ads, Facebook, Instagram, LinkedIn, Twitter/X.com, and other social platforms to drive app awareness and downloads.
Develop paid ad strategies, including PPC campaigns, retargeting, and lookalike audience targeting, to maximize ROI.
Integrate influencer marketing, content partnerships, and user-generated content to enhance engagement.
Analytics and Optimization:
Analyze user behavior and campaign performance using tools such as Google Analytics, Mixpanel, Firebase, and Appsflyer to derive actionable insights.
Conduct A/B testing on ad creatives, app store elements, and campaign strategies for continuous optimization.
Track and report on key performance indicators (KPIs), such as Cost Per Install (CPI), Lifetime Value (LTV), and Retention Rates.
Content and Branding:
Collaborate with content and design teams to create compelling app marketing assets—ad creatives, promotional videos, in-app messages, and landing pages.
Build consistent and cohesive messaging that reflects Pixster Studio’s brand values across all channels.
Develop email marketing campaigns for user retention and re-engagement.
Cross-functional Collaboration:
Partner with product and development teams to implement in-app analytics, referral programs, and push notifications for user engagement.
Align app marketing efforts with broader business and product goals.
Staying Ahead of Trends:
Stay updated on the latest trends, best practices, and algorithm changes in app marketing, social media, and search engine marketing.
Experiment with emerging platforms and technologies to keep Pixster Studio’s marketing strategy innovative and competitive.
App Marketing Strategies:
Develop and execute comprehensive app marketing strategies tailored for Google Play Store, Apple App Store, and macOS Store.
Optimize app store presence through App Store Optimization (ASO)—leveraging keyword research, creative assets (icon, screenshots, videos), and metadata optimization.
Manage product launches across app platforms, ensuring alignment with broader marketing campaigns.
Monitor algorithm changes on app stores and adapt strategies for maintaining high visibility and download performance.
Social Media and Digital Marketing:
Plan and execute high-impact campaigns across Google Ads, Facebook, Instagram, LinkedIn, Twitter/X.com, and other social platforms to drive app awareness and downloads.
Develop paid ad strategies, including PPC campaigns, retargeting, and lookalike audience targeting, to maximize ROI.
Integrate influencer marketing, content partnerships, and user-generated content to enhance engagement.
Analytics and Optimization:
Analyze user behavior and campaign performance using tools such as Google Analytics, Mixpanel, Firebase, and Appsflyer to derive actionable insights.
Conduct A/B testing on ad creatives, app store elements, and campaign strategies for continuous optimization.
Track and report on key performance indicators (KPIs), such as Cost Per Install (CPI), Lifetime Value (LTV), and Retention Rates.
Content and Branding:
Collaborate with content and design teams to create compelling app marketing assets—ad creatives, promotional videos, in-app messages, and landing pages.
Build consistent and cohesive messaging that reflects Pixster Studio’s brand values across all channels.
Develop email marketing campaigns for user retention and re-engagement.
Cross-functional Collaboration:
Partner with product and development teams to implement in-app analytics, referral programs, and push notifications for user engagement.
Align app marketing efforts with broader business and product goals.
Staying Ahead of Trends:
Stay updated on the latest trends, best practices, and algorithm changes in app marketing, social media, and search engine marketing.
Experiment with emerging platforms and technologies to keep Pixster Studio’s marketing strategy innovative and competitive.
App Marketing Strategies:
Develop and execute comprehensive app marketing strategies tailored for Google Play Store, Apple App Store, and macOS Store.
Optimize app store presence through App Store Optimization (ASO)—leveraging keyword research, creative assets (icon, screenshots, videos), and metadata optimization.
Manage product launches across app platforms, ensuring alignment with broader marketing campaigns.
Monitor algorithm changes on app stores and adapt strategies for maintaining high visibility and download performance.
Social Media and Digital Marketing:
Plan and execute high-impact campaigns across Google Ads, Facebook, Instagram, LinkedIn, Twitter/X.com, and other social platforms to drive app awareness and downloads.
Develop paid ad strategies, including PPC campaigns, retargeting, and lookalike audience targeting, to maximize ROI.
Integrate influencer marketing, content partnerships, and user-generated content to enhance engagement.
Analytics and Optimization:
Analyze user behavior and campaign performance using tools such as Google Analytics, Mixpanel, Firebase, and Appsflyer to derive actionable insights.
Conduct A/B testing on ad creatives, app store elements, and campaign strategies for continuous optimization.
Track and report on key performance indicators (KPIs), such as Cost Per Install (CPI), Lifetime Value (LTV), and Retention Rates.
Content and Branding:
Collaborate with content and design teams to create compelling app marketing assets—ad creatives, promotional videos, in-app messages, and landing pages.
Build consistent and cohesive messaging that reflects Pixster Studio’s brand values across all channels.
Develop email marketing campaigns for user retention and re-engagement.
Cross-functional Collaboration:
Partner with product and development teams to implement in-app analytics, referral programs, and push notifications for user engagement.
Align app marketing efforts with broader business and product goals.
Staying Ahead of Trends:
Stay updated on the latest trends, best practices, and algorithm changes in app marketing, social media, and search engine marketing.
Experiment with emerging platforms and technologies to keep Pixster Studio’s marketing strategy innovative and competitive.
You Must Have:
You Must Have:
Experience: 2+ years in app marketing or digital marketing roles with proven expertise in app store optimization and campaign management.
Skills: Proficiency in marketing tools like Sensor Tower, App Radar, HubSpot, Google Ads, and social media ad platforms.
Knowledge: In-depth understanding of both Android and iOS app ecosystems, including guidelines and best practices for Google Play and Apple App Store.
Analytics: Strong analytical skills to interpret data and derive actionable insights for campaign optimization.
Creativity: Ability to craft impactful campaigns that resonate with users and drive results.
Collaboration: Excellent communication and teamwork skills to coordinate with cross-functional teams.
Education: Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
Experience: 2+ years in app marketing or digital marketing roles with proven expertise in app store optimization and campaign management.
Skills: Proficiency in marketing tools like Sensor Tower, App Radar, HubSpot, Google Ads, and social media ad platforms.
Knowledge: In-depth understanding of both Android and iOS app ecosystems, including guidelines and best practices for Google Play and Apple App Store.
Analytics: Strong analytical skills to interpret data and derive actionable insights for campaign optimization.
Creativity: Ability to craft impactful campaigns that resonate with users and drive results.
Collaboration: Excellent communication and teamwork skills to coordinate with cross-functional teams.
Education: Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
Experience: 2+ years in app marketing or digital marketing roles with proven expertise in app store optimization and campaign management.
Skills: Proficiency in marketing tools like Sensor Tower, App Radar, HubSpot, Google Ads, and social media ad platforms.
Knowledge: In-depth understanding of both Android and iOS app ecosystems, including guidelines and best practices for Google Play and Apple App Store.
Analytics: Strong analytical skills to interpret data and derive actionable insights for campaign optimization.
Creativity: Ability to craft impactful campaigns that resonate with users and drive results.
Collaboration: Excellent communication and teamwork skills to coordinate with cross-functional teams.
Education: Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
Why Join Pixster Studio?
Why Join Pixster Studio?
Learn: Expand your expertise in app marketing and digital growth strategies.
Impact: Play a critical role in scaling apps and shaping Pixster Studio’s growth.
Grow: Unlock unparalleled career progression opportunities in a dynamic, fast-paced environment.
If you’re passionate about app marketing and ready to make a difference, join Pixster Studio and be part of an extraordinary journey.
Learn: Expand your expertise in app marketing and digital growth strategies.
Impact: Play a critical role in scaling apps and shaping Pixster Studio’s growth.
Grow: Unlock unparalleled career progression opportunities in a dynamic, fast-paced environment.
If you’re passionate about app marketing and ready to make a difference, join Pixster Studio and be part of an extraordinary journey.
Learn: Expand your expertise in app marketing and digital growth strategies.
Impact: Play a critical role in scaling apps and shaping Pixster Studio’s growth.
Grow: Unlock unparalleled career progression opportunities in a dynamic, fast-paced environment.
If you’re passionate about app marketing and ready to make a difference, join Pixster Studio and be part of an extraordinary journey.